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Social media campaign (10/28/2025, 11:01:45 AM)

Score: 🟡 71  |  Status: Submitted

AI Feedback (summary)

- Business objective is somewhat clear but lacks measurability.
- Proposition is vague and not concise enough.

Actionable items

  • business_goal [major]Business goal lacks specific metrics.
    Try: Specify a measurable target, e.g., 'Increase solar panel sales by 20% in 6 months.'
  • comm_objective [major]Communication objective is vague and lacks a measurable outcome.
    Try: Rewrite to include a specific metric, e.g., 'Achieve a 30% increase in inquiries about solar solutions.'
  • smp [major]SMP is not concise and exceeds character limit.
    Try: Revise to: 'Peace of mind with reliable energy.'
  • deliverables [major]Deliverables are too generic and lack specificity.
    Try: Specify types of content, e.g., 'Create 10 engaging posts and 3 video ads for social media.'
  • kpis [minor]KPIs are somewhat clear but could be more specific.
    Try: Clarify the time frame for achieving the 10k views and 10 new clients.
  • milestones [minor]Timeline lacks detail on dependencies.
    Try: Include dependencies, e.g., 'Final proposal depends on feedback from initial proposals.'

Section scores

kpis
6/10
audience
7/10
timeline
5/10
objective
6/10
proposition
5/10
deliverables
4/10